{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F163bddef-d000-40d0-90d7-2d74e2ebd08d","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Building a Storybrand: How to Craft Compelling Messages with Amy Singleton\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/163bddef-d000-40d0-90d7-2d74e2ebd08d\"></iframe>","title":"Building a Storybrand: How to Craft Compelling Messages with Amy Singleton","description":"Imagine having the ability to craft messages so compelling that they not only capture your audience's attention but also move them to take action. However, the online space is noisy so it's easy to get lost in the sea of information. So how can you cut through the noise and offer messages that best resonate with your audience?\n\nIn this episode of Influence by Design, we speak with Amy Singleton about building a storybrand and how to craft compelling messages.\n\nThe conversation centres on the StoryBrand Framework, a powerful tool used to create messages that leave a lasting impact. It allows ideal clients to be the hero of their story while you assume the role of a trusted guide.\n\nAmy shares valuable insights on the key concepts of a clear website, the benefits of a website audit, and the strategic use of platforms to elevate messaging. \n\nAre you ready to create a brand message that engages with your target audience and helps you achieve remarkable results? Don't miss this episode.\n\nFor full show notes and links -  https://samanthariley.global/podcast/534","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/a25cda1f-d3b2-490e-911a-10d6ff009392/7a60eb20-7a31-11ec-bb38-739d753a757d.png"}