{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F1d0a6bd0-2841-4b97-a063-196c5ef2e5c8","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"E 188: Standardized Success: A Lesson From Cookie Cutter Coaching\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/1d0a6bd0-2841-4b97-a063-196c5ef2e5c8\"></iframe>","title":"E 188: Standardized Success: A Lesson From Cookie Cutter Coaching","description":"<p>On today\u2019s Marketing Monday, we're talking about Standardized Success and Cookie Cutter Coaching programs.</p>\n<p>I'll share with you the lesson I've learned after investing $30K into a program (spoiler alert: turns out it wasn't what I expected) and we'll take a look at what this means for your service-based business.</p>\n<p>So if you're a coach, consultant, or service-based business owner who wants to know how to choose the right programs to invest in your business, as well as how to avoid \"cookie-cutter coaching\" programs -&nbsp;then this episode is for you.</p>\n<p>Follow along on Instagram at&nbsp;<a href=\"https://www.instagram.com/defythestatusquobiz/\" rel=\"noopener noreferrer\" target=\"_blank\">@defythestatusquobiz</a></p>\n<p>To connect with other Defiant Businesses, join the&nbsp;<a href=\"https://www.facebook.com/groups/thedefiantbusinessgroup\" rel=\"noopener noreferrer\" target=\"_blank\">Facebook Group&nbsp;</a></p>\n","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/ab73348c-abfd-4b8c-b782-11978063c0dd/1923973-1628781584874-65c60e01b1381.jpg"}