{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F1eea0775-bc27-41a4-a3f3-e14bf7534712","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#349: Are Subscription based programs the future for loyalty ? (Short Summary Show)\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/1eea0775-bc27-41a4-a3f3-e14bf7534712\"></iframe>","title":"#349: Are Subscription based programs the future for loyalty ? (Short Summary Show)","description":"In this episode, Tom reviews the interview between Paula and https://www.linkedin.com/in/robbiekellmanbaxter/ (Robbie Kellman Baxter), the world\u2019s leading expert on subscription pricing and membership models.\r\n\nListen in to understand why program managers should consider offering subscriptions or paid for memberships to remain competitive.\r\n\nRobbie is a bestselling author, speaker and consultant with more than twenty years of experience providing strategic business advice to major organizations including Netflix and other notable brands.\r\n\nShe is the author of https://robbiekellmanbaxter.com/the-membership-economy/ (The Membership Economy) and https://robbiekellmanbaxter.com/the-forever-transaction/ (The Forever Transaction) and host of the podcast, https://robbiekellmanbaxter.com/podcast-2/ (Subscription Stories: True Tales from the Trenches).\r\n\nHosted by Tom Peace. \r\n\n\r\n\r\n\nShow Notes :\r\n\n1) https://www.linkedin.com/in/robbiekellmanbaxter/ (Robbie Kellman Baxter)\r\n\n2) https://robbiekellmanbaxter.com/ (Website: robbiekellmanbaxter.com)\r\n\n3) https://robbiekellmanbaxter.com/the-membership-economy/ (The Membership Economy)\r\n\n4) https://robbiekellmanbaxter.com/the-forever-transaction/ (The Forever Transaction)\r\n\n5) https://robbiekellmanbaxter.com/podcast-2/ (Subscription Stories: True Tales from the Trenches). - Podcast \r\n\n6)https://letstalkloyalty.com/177/ ( #177: Subscription Programmes as a Must-Have Tool for Brand Success)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/733edd74-b8f6-4b60-9556-e01714a182ea/2953009-1678072880181-bb80e4a41072d.jpg"}