{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F1fa70529-9b66-44c7-8c6d-3402d26d3a6c","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#19. We need to talk about \u2018Business Models\u2019: choosing the right pricing & distribution for your product\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/1fa70529-9b66-44c7-8c6d-3402d26d3a6c\"></iframe>","title":"#19. We need to talk about \u2018Business Models\u2019: choosing the right pricing & distribution for your product","description":"Season 2: 'Product development', Episode 7\r\n\r\nPricing and Business Model Is A Key Step In The Development Cycle Of Any Product. If You've Developed A Great Product Or Service, How Do You Structure Your Business Model To Become The Market Leader? In This Episode Product Experts and Leading Entrepreneurs Reveal How It's Done.\r\n\r\nGuest Bios:\r\n\r\nRoss Gales (https://www.linkedin.com/in/rossgales/) is Director of Design and Strategy at leading product design agency Pollen. (https://pollen.com.au).\r\n\r\nCarrie Peters (https://www.linkedin.com/in/carriepeters/) is Product Design Principal at product design agency Us Two. (https://www.ustwo.com.au/)\r\n\r\nJessica Sepel (https://www.instagram.com/jshealth/?hl=en) is the founder of JS Health Vitamins (https://jshealthvitamins.com/)\r\n\r\nEmlyn Scott (https://www.linkedin.com/in/emlynscott/) and venture capitalist and is the founder of CP Ventures (https://cp.ventures/)\r\n\r\nMina Radhakrishnan is founder and CEO of 'proptech' platform Different.com.au (https://www.linkedin.com/in/minarad/) and has worked for Google and Uber.\r\n\r\nWhat to listen out for:\r\n\r\n02:15 \tHow Ikea became a global brand by changing its business model from pre-assembled furniture to flat pack\r\n\r\n08:34 \tRoss Gales from Pollen reveals key concepts that entrepreneurs should understand for designing business models\r\n\r\n13:25 \tLearn the Pirate Methodology of measuring business success\r\n\r\n17:01\tCarrie Peters from Ustwo talks about the importance of pricing and business model to the end product design\r\n\r\n18:35 \tHow Mina Radhakrishnan of :Different is revolutionising the conventional business model of property management\r\n\r\n23:55 \tWhy SAAS is often favoured by VCs? \r\n\r\n30:12 \tWhy JS Health is using the subscription model to market and distribute their vitamin products?\r\n\r\n34:10 \tBuy Now Pay Later Digital Marketing offer from our sponsor \r\n\r\n37:51 \tNERD UNDER PRESSURE - regular segment with Ben Thompson\r\n\r\nResources and links:\r\n\r\nIkea story https://www.fastcompany.com/3057837/the-man-behind-ikeas-world-conquering-flat-pack-design\r\nIkea current size https://en.wikipedia.org/wiki/IKEA\r\n*****\r\n\r\nEnjoyed this podcast? &gt;&gt;&gt;&gt; Please SHARE via text or social media ((!))\r\n\r\nGet in touch with us here: https://nerdsofbusiness.com/contact/\r\n\r\nYou can follow Nerds of Business on socials:\r\n\r\nTwitter: https://twitter.com/business_nerds\r\n\r\nFacebook: https://www.facebook.com/nerdsbusiness/\r\n\r\nLinked in: https://www.linkedin.com/company/nerds-of-business/","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/0cac8944-14c5-4968-9e35-81c2d9223bd9/VpWbFk__4M_L7FoBCamexyog.jpg"}