{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F21363c65-cc94-4315-91b8-bed2a8735865","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Rik Sansone: Delta Faucet\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/21363c65-cc94-4315-91b8-bed2a8735865\"></iframe>","title":"Rik Sansone: Delta Faucet","description":"<p>UX is critical to creating usable, enjoyable products, but not everyone is aware of it or convinced of UX's value. <a href=\"https://www.linkedin.com/in/riksansone/\" rel=\"noopener noreferrer\" target=\"_blank\">Rik Sansone</a>, User Experience &amp; Designer - CW at <a href=\"https://www.deltafaucet.com/\" rel=\"noopener noreferrer\" target=\"_blank\">Delta Faucet</a>, joins us to share how he's been a UX evangelist throughout his career.</p><p>We discuss how to handle conflicts of interest between the business and UX by sharing information to align user and business goals. Rik compares UX to the planning and setup of a Broadway show or an amusement park. The whole experience is intricately designed to meet user (or visitor) goals as well as business stakeholder goals. </p><p>We also dig into learning from failure, staying objective, and uncovering root problems.</p><p>You can find more information about this podcast at&nbsp;<a href=\"https://listen.casted.us/embed/62/Behind-The-Product-a6f18f96/sep.com/podcast\" rel=\"noopener noreferrer\" target=\"_blank\">sep.com/podcast</a>&nbsp;and subscribe wherever you get your podcasts. Thanks for listening!</p>","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/f03bad32-c74f-442c-99fa-386117a1d3fb/498a6011-be31-4d0e-a0f8-50f757f67fe3.png"}