{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F23bb181f-e724-414b-98ec-bd611a1e3b91","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"Special Edition: Adrian Blair (Chief Executive Officer at Dext)","description":"Special Edition: Adrian Blair (Chief Executive Officer at Dext)\n\nOn today's deep dive special edition episode, Rob Brown of the Accountants Influencers Podcast interviews Dext CEO Adrian Blair, about the rebranding from Receipt-Bank, their bold vision for growth and their plan to put accountants at the heart of business.\n\nPrior to working at Dext, formerly Receipt Bank, Adrian was the Global Chief Operating Officer of Just Eat and the only executive team member to serve throughout the company\u2019s transformation from start-up to FTSE 100. Before this, he led business development for Spotify in Europe and spent six years in commercial roles at Google in California and London. He is also the Co-Founder and Chairman of Circl, a next-generation leadership development programme for students from deprived backgrounds. He holds a Bachelor\u2019s degree in Philosophy, Politics and Economics from the University of Oxford, and an MBA from Harvard Business School.\n\nKey shownotes from the whole interview include:\n\n\u27a4 Why the rebrand from Receipt Bank to Dext with a more rounded proposition for the accounting market\n\n\u27a4 An overview of the ecosystem at Dext with over 1m users in 700,000 businesses and almost 11,000 accounting firms as subscribers\n\n\u27a4The three reasons why Dext exists - their value proposition for businesses and the accountants who serve them\n\n\u27a4 The importance of making accountants the heroes of the business story, and calling out some software vendors who don't\n\n\u27a4 Explaining the trust that exists between bookkeepers/accountants and their clients to make tough commercial decisions\n\n\u27a4 Why there is no automation or AI that can give businesses the information and decision making power they need like human accountants and bookkeepers\n\n\u27a4 Why accountants and bookkeepers should 100% own the client relationship, and why some vendors want to bypass that\n\n\u27a4 Asking what accountants can do to serve their small business clients better\n\n\u27a4 Thoughts on how software vendors differentiate themselves from competitors, with examples like Dext Prepare and Dext Precision\n\n\u27a4 Who has the ear of accounting professionals and who has their best interests at heart\n\n\u27a4 The two vital components that make accounting firms successful when compared to competitors\n\n\u27a4 How well the accounting profession has responded to the challenge of the Covid pandemic in serving their clients\n\n\u27a4 What some accounting firms have got wrong during Covid and how they have let their clients down\n\n\u27a4 The big silver lining of the pandemic for accounting professionals who use the data in the right way and make themselves more relevant\n\n\u27a4 The reply to accountants who say \"I'm too busy to manage all of this data and stay on top of all of these changes\"\n\n\u27a4 The number one thing accountants and bookkeepers should be doing with the extra time freed up by better technology \n\n\u27a4 The main thing the accounting profession truly needs to serve their business clients better\n\n\u27a4 Advice to accountants, bookkeepers and accounting firm leaders everywhere to look after their clients better\n\nAdrian on LinkedIn: https://www.linkedin.com/in/adrianblair\n\nDext website: https://dext.com/uk\n\nNOTE TO LISTENERS:\n\nThis is a full-length interview (usually 20-30 mins long) from which the highlights show earlier in the week was taken. You can listen to this on a previous episode.\n\nMartin and Rob love to hear from the show's 5000+ listeners in 138 countries around the world. If you have any questions, suggestions, comments or success stories, just type sayhi.chat/aip into your browser and leave us a quick and easy voice message. We may just feature you on the show!","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/74d56657-3e7d-4a09-a84c-3f368ad99347/B4v1wb_yysJlrb34LxOXo9IG.jpg"}