{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F24a94037-b0ee-4e66-96de-03d3b8dba73a","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Ep. 9: Content Writing: For Search Engines or Humans?\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/24a94037-b0ee-4e66-96de-03d3b8dba73a\"></iframe>","title":"Ep. 9: Content Writing: For Search Engines or Humans?","description":"<p>Do you write for search engines or people? A lot of people are vocally in support of the latter. But I don't think there is a difference. You have to remember that your priority is always the people. Specifically the people in your target audience. HOWEVER, search engines play a role too.&nbsp;</p>\n<p>Listen to this episode to see why you should be writing for BOTH!</p>\n","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/d4dcb80a-3fcf-4763-9e44-0f2809846f2d/1923973-1561051428546-0eeeb2347c774.jpg"}