{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F25e5ae68-8ee4-4bdf-87c3-5e98bb8db83c","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#436: Verizon Up, an Experiential Masterclass from Telecoms Giant Verizon (Short Summary Show)\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/25e5ae68-8ee4-4bdf-87c3-5e98bb8db83c\"></iframe>","title":"#436: Verizon Up, an Experiential Masterclass from Telecoms Giant Verizon (Short Summary Show)","description":"In this weeks episode of Let\u2019s talk \u201ca little\u201d loyalty Tom reviews the original podcast where Paula talks to https://www.linkedin.com/in/lisa-routel/ (Lisa Routel), Verizon\u2019s Marketing Strategy Lead to learn all about their loyalty program https://www.verizon.com/rewards/verizon-up/ (\u201cVerizon Up\u201d )has won multiple loyalty awards\r\n\n \r\n\nhttps://www.verizon.com/about (Verizon )is one of the largest telecommunications companies in the United States and is of course a huge company with a huge customer base to retain in an extremely competitive industry.\r\n\n \r\n\nLisa shares the latest propositions she\u2019s building to keep Verizon customers engaged as well as some insights from her earlier career in loyalty with leading brands like Jaguar.\r\n\n \r\n\nShow Notes:\r\n\n1) https://www.linkedin.com/in/lisa-routel/ (Lisa Routel\u2060)\r\n\n2) https://www.verizon.com/about (Verizon)\r\n\n3) https://www.verizon.com/featured/verizon-up/ (Verizon Up)\r\n\n4) http://letstalkloyalty.com/248/ (#248: Leading Loyalty for Telecoms Giant Verizon)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/6fc01bfa-3ea3-421c-b247-f023e55f8d4c/2953009-1695298308948-91e0e109e5b61.jpg"}