{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F2848cb72-087f-48fd-8f55-b5a02666a91c","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#282: Ultamate Rewards from Ulta Beauty - A Key Differentiator in a Competitive Sector\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/2848cb72-087f-48fd-8f55-b5a02666a91c\"></iframe>","title":"#282: Ultamate Rewards from Ulta Beauty - A Key Differentiator in a Competitive Sector","description":"https://www.ulta.com/ (Ulta Beauty) is the largest beauty retailer in the United States, operating over 1,300 stores across 50 states.\r\n\nWith over 38 million members, their \"https://www.ulta.com/myaccount/learnmore_template.jsp?page=benefits (Ultamate Rewards)\" program is one of the key drivers of their continued success.\r\n\nThis industry-leading loyalty program is enjoyed and appreciated by customers and company executives alike, so in today's episode we were delighted to learn about it from https://www.linkedin.com/in/nicole-phillips-bernhardt-a2452b1b/ (Nicole Bernhardt), the Head of Ultamate Rewards.\r\n\nListen to hear Nicole share the importance of understanding the consumer to deliver a meaningful loyalty program, as well as the value of engaged field associates to drive their loyalty program adoption.\r\n\n\r\n\r\n\nShow Notes:\r\n\n1.) https://www.ulta.com/ (Ulta Beauty)\r\n\n2.) https://www.linkedin.com/in/nicole-phillips-bernhardt-a2452b1b/ (Nicole Bernhardt, Head of Ultamate Rewards at Ulta Beauty)\r\n\n3.) https://www.ulta.com/myaccount/learnmore_template.jsp?learnMoreAccordion=trueandpage=benefits (Ultamate Rewards)\r\n\n4.) https://corporate.target.com/article/2022/02/ulta-beauty-at-target-update (Ulta Beauty at Target)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/61a9489e-c660-49f4-badd-af1985f83a9c/2953009-1663597852105-c4e6cfc6e795.jpg"}