{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F2e3d1ccd-3201-46e1-950c-bc1174017ee5","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"#46: For Good + For Profit: A Social Entrepreneur\u2018s Imperative","description":"\u201cWe want to inspire a change in the social currency to be not one of status or prestige, but one around what it is that we're doing for others\u2026we think a lot can happen from making small everyday changes or actions.\u201d \u2013 Cory Ames, CEO of Grow Ensemble\r\nUsing Business as a Force for Good\r\n \r\nInspiring and generous. When I think of my interactions with CEO of Grow Ensemble Cory Ames, he embodies these descriptors with passion and authenticity. He is an exemplar of his goal to make sustainable business and sustainable living the norm. Prior to Growth Ensemble, at only 22, Cory was the CEO of a digital marketing agency. Next, he began consulting on all things digital marketing and SEO with the aim of using his skills for doing good. Now, as host of The Social Entrepreneurship and Innovation Podcast, he\u2019s gleaned immeasurable wisdom from leaders in the social impact space. Such experience lends to his credibility and thoughtful dialogue.Drawing from roughly 180 interviews with these important players and his career, Cory takes us through:\r\nThe distinction between social entrepreneurship versus Corporate Social Responsibility (CSR) and examples of brands in both domains\r\nWhat\u2019s different about launching a company focused on doing good, plus helpful advice for those entering the space\r\nHow he views his role as a leader, his personal philosophy and the impact he wishes to makeAnd more to inspire you ...\r\nSocial Entrepreneurship vs. CSR\r\n[08:08] \u201c[Social entrepreneurs\u2019] object and aim is to make some sort of meaningful impact, or some sort of meaningful change. So their business exists to ideally influence something environmental, or social\u2026in contrast, Corporate Social Responsibility is an extension or the arm of a current business model.\u201d\r\nCollaborate, Rather Than Compete, for the Common Good\r\n[27:49] \u201cIf you're in the space of wanting to use your business as a force for good to leave the world a better place, if someone else has a business whose objective is the same way, you're tackling the same goal; you're on the same team. So collaboration is a much more important priority than competition is in this space of sustainable business.\u201d\r\nLeadership in a Sustainable Business\r\n[31:50] \u201cI don't have all the answers, and I want to remain very curious and open to asking questions. That\u2019s an expectation I want to set with anyone I work with - I'm more than okay being wrong and corrected and provided with the right information\u2026it\u2019s for the betterment of what we're doing, and, ultimately my betterment of understanding the world that we live in.\u201d For further exploration:Guest linksCory Ames https://coryames.com/Grow Ensemble https://growensemble.com/Grow Ensemble Newsletter https://growensemble.com/newsletter/Grow Ensemble Podcast https://growensemble.com/podcast/LinkedIn: https://www.linkedin.com/in/amescory/To join Grow Ensemble's community for social impact, visit: https://growensemble.com/membershipTo discuss executive coaching, leadership development program design, and workshop facilitation, please visit:https://rise-leaders.com/contact-info/","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/5bb3d8e7-d261-4833-8c52-d1e59fa3c037/FilZSu2JbSf2MORLyEfTPc2L.jpg"}