{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F3a5e66ce-51f2-42ae-8fa8-2be5da234d2e","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Media, TikTok Growth & Beginner Whisky Picks \u2014 Jayac Heal on Creativity & Content\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/3a5e66ce-51f2-42ae-8fa8-2be5da234d2e\"></iframe>","title":"Media, TikTok Growth & Beginner Whisky Picks \u2014 Jayac Heal on Creativity & Content","description":"<p>Jayac Heal is the founder of\u00a0<em>Red Pigeon Media</em>\u00a0and the creator behind the growing TikTok account\u00a0<em>Whisky Amateur</em>. In this episode, Jayac shares his creative journey \u2014 from building a media company to growing a personal brand on TikTok \u2014 all while sipping and sharing his favourite whiskeys.</p><p>We dive into:<br />\u2013 How Jayac got started in the media industry<br />\u2013 Why every business should be using short-form content (Reels &amp; TikTok)<br />\u2013 His favourite beginner-friendly whiskeys<br />\u2013 Balancing creativity, business, and authenticity online</p><p>\ud83e\udd43 Whether you're building a brand, curious about content strategy, or just want whiskey recs \u2014 Jayac brings insight and charm.</p><p><strong>Follow Jayac:</strong><br />Instagram:\u00a0<a href=\"https://www.instagram.com/whisky.amateur\" target=\"_blank\" rel=\"ugc noopener noreferrer\">@whisky.amateur</a><br />TikTok:\u00a0<a target=\"_blank\" rel=\"ugc noopener noreferrer\">@whisky.amateur</a><br />Media Company:\u00a0<a href=\"https://redpigeonmedia.com/\" target=\"_blank\" rel=\"ugc noopener noreferrer\">Red Pigeon Media</a></p><p><br /></p><p>Follow on Instagram:</p><p><a href=\"https://www.instagram.com/lonelychapterpodcast/\" target=\"_blank\" rel=\"ugc noopener noreferrer\">https://www.instagram.com/lonelychapterpodcast/</a></p>\n","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/33f7ac71-6853-407e-82c3-72538c0ad5f2/42190208-1749746773537-c97a25f10e607.jpg"}