{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F3f9f0a9b-a05e-4238-ada4-823d985d26e7","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Pricing Trends for Small Businesses in 2024\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/3f9f0a9b-a05e-4238-ada4-823d985d26e7\"></iframe>","title":"Pricing Trends for Small Businesses in 2024","description":"Send us a text Do you know what pricing trends to expect in 2024?  As we begin the new year, it\u2019s a good time to take a look at what\u2019s been happening and where things are headed.  People often mistake pricing as a \u201cone-and-done\u201d activity. The reality is that if your prices aren\u2019t changing, then you\u2019re no longer aligned with the market. Meaning you\u2019re under or over priced. The consequences of that are many, most remarkably lower sales and profits. Ouch!  That\u2019s no way to start a new year.  To ...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/1937eeb1-9836-4f0c-b33e-7881e7ffbe7f/zfy4tq7igry3wfy5ja5rcy1qhekq.jpg"}