{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F4c118cff-26b2-445a-83a3-0af6994006c9","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Ep. 202 - Ughhh...What is RELATIONSHIP MARKETING For REAL??\ud83e\udde0GUEST Micki Howl, Chief Revenue Officer @ Marigold [Parent Co. of Sailthru, Liveclicker, Cheetah Digital, Campaign Monitor, and more!]\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/4c118cff-26b2-445a-83a3-0af6994006c9\"></iframe>","title":"Ep. 202 - Ughhh...What is RELATIONSHIP MARKETING For REAL??\ud83e\udde0GUEST Micki Howl, Chief Revenue Officer @ Marigold [Parent Co. of Sailthru, Liveclicker, Cheetah Digital, Campaign Monitor, and more!]","description":"In this episode of Do This, Not That, host Jay Schwedelson welcomes Micki Howl, Chief Revenue Officer of Marigold, to discuss relationship marketing and its importance in today\u2019s business landscape.  ================================================================= Best Moments: (01:47) Micki\u2019s background in reality TV and transition to marketing (05:33) Definition and pillars of relationship marketing (07:59) The importance of personalization in relationship marketing (11:03) Insights from M...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/47b1df77-ad4d-4b4a-8d64-8d86985fef1e/New-Cover.jpeg"}