{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F4cd45974-3b0a-42d0-92e6-4a35abccfb19","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"EAP 27: Claiming Your Story, Curating Your Persona, and Crafting the Perfect Pitch","description":"Ebonee Monique Thompson, owner and founder of The Persona Agency, joins us on this episode of the Early Accountability Podcast. Ebonee is a published author and social media and content expert who began consulting in response to the number of requests she received after the publication of her second book. She got her start by winning the Elevator Pitch contest through Black Enterprise with her idea for Momma I Want To Write, a ghostwriting company that would help people without the time or talent to write their own stories. Momma I Want To Write evolved into The Persona Agency when Ebonee saw the need for content writing and strategy and social media management in addition to ghostwriting, and The Persona Agency now exists to help businesses tell their stories.\n\nEbonee\u2019s advice to those who want to start writing is:\n\u2022Write something every single day\n\u2022Grow comfortable with being authentic and transparent\n\u2022Don\u2019t be discouraged by your areas of weakness \u2013 find someone who can do those things for you\n\nEbonee\u2019s advice for storytelling on social media:\n\u2022Use whatever method makes you feel the most authentic\n\u2022Talk about your struggles\n\u2022Video is a great way to tell your story\n\nTopics Covered on This Episode:\n\u2022How to create your brand\n\u2022Authentic storytelling\n\u2022Advice for beginning writers\n\u2022Services of The Persona Agency","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/4bc80e25-f2ef-4904-a8c2-5dbb038d95ba/0f3bf9e973bbfbaa191c7c306262fd92.jpg"}