{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F4df2123b-b129-4291-9180-bbcf352479e5","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"3 Reasons Not to Take Member Retention for Granted\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/4df2123b-b129-4291-9180-bbcf352479e5\"></iframe>","title":"3 Reasons Not to Take Member Retention for Granted","description":"You\u2019ve got plenty of loyal members who continue to pay for your membership \u2013 but are you taking member retention for granted?\n\nSome members may be paying for your membership without any delays or issues, but that doesn\u2019t mean that they are happy and satisfied. \n\nYou can\u2019t assume that just because somebody is continuing to pay, that it means they are 100% pleased with their experience. The truth is that inactive paying members probably don\u2019t even realize they\u2019re still paying for their subscription!\n\nSo, what\u2019s the best course of action if you think you\u2019ve got paying members who could be getting closer to the exit door? \n\nOn this episode of the podcast, I reveal exactly what you should do, and I share three main reasons why you shouldn\u2019t take member retention for granted. \n\nEssential Learning Points:\n\n* The real reasons why members who are not engaged with your membership continue to pay for it\n* Three reasons why you should never take member retention for granted\n* Why you need to make sure you deliver constant value with your membership site","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/f0ba8a7d-ff75-4ff2-87c9-c7f394216a43/mg-podcast-artwork-new.jpg"}