{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F4f64baa0-6159-411a-94ef-6825ffe46473","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"Does Anyone Read Your Cover Letter? (And a Bunch on NIL Rights)","description":"
\nHey everybody, I\u2019m Brian Clapp VP of Content and Engaged Learning at WorkinSports.com and this is the Work In Sports podcast\u2026
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\nBefore we get into the stat line -- I want to whet your appetite for January podcasts. December continues to be the Best of 2020 -- this Wednesday, Tim Duncan Athletic Director for the University of New Orleans\u2026 a great guy and a great interview.
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\nFor January, I\u2019ve lined up multiple talent acquisition executives, a co-founder of one of the biggest sports tech companies ever, a global partnership activation manager in the NBA, a manager of inside sales in the NBA who is hiring staff and gearing up... January will be huge.
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\nAlso just a heads up - this Wednesday my good friend and former guest Chris Grosse, who is Associate Athletic Director for Marketing at Penn State has asked me to be part of a panel discussion on sports industry resume\u2019s -- if you are interested in checking it out, connect with Chris on LinkedIn and he\u2019ll share info with you.
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\nSo with that in mind let\u2019s get into the stat line...
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\nAlright, we\u2019re taking a bit of a left turn with the stat line today, data as normal, but instead of highlighting three jobs, we\u2019re doing to discuss a major news story that will change the future of the #sportsbiz.
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\nFirst the data\u2026. Three data points helping you understand what\u2019s happening in sports employment right now...
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\n#1: 16,508 active sports jobs on WorkinSports.com the leading job board for the sports industry -- that is a decline of 1% from last week, a slight drop, but this is the time of year when orgs are gearing up for the new year, so no surprise here.
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\n#2 -- we added 1508 jobs in the last week, that\u2019s a decline of 10% week over week.
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\n#3 - which is still an average of 215 fresh new sports jobs every day of the week, which actually seems pretty good considering the time of year. Expect big bumps in January.
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\nOk, as I mentioned, instead of giving you three jobs that caught my eye this week, I want to discuss a major change happening in the world of sports that will fundamentally change our business moving forward and that includes jobs and opportunity.
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\nI try really hard not to speak to specific events, or newsy items because it makes the episode content dated and somewhat irrelevant in a month\u2019s time\u2026 but this is important and represents a massive sea change in the industry.
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\nWe\u2019re talking about Names, Images, and Likeness legislation.
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\nQuick primer -- throughout my life and longer, student-athletes can\u2019t make money off their name, image, and likenesses. They can\u2019t hire agents and negotiate endorsement deals with sneaker, apparel, merchandise, video games or summer camps. They can\u2019t do social media deals and rake in ad or sponsorship revenue. When it comes to athletes making money and leveraging their brand -- they can\u2019t.
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\nBUT - schools can absolutely use a student-athletes name, image, and likeness to make money. So the school\u2019s profit, but the student-athletes don\u2019t.
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\nFinally, this is changing.
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\nNow, this get\u2019s tricky, and there are details and nuances I am going to leave out for this discussion. If you want to learn more, I suggest you visit sportico.com and check out the great write-up from my legal go-to guy Michael McCann.
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\nWe\u2019re going to take a high-level stab at it, and really the point here isn\u2019t just to keep you aware of changing t...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/8ed9dc37-d6c5-478f-a75a-efd4679129cf/qa-cover.png"}