{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F51a51c2f-2856-4537-b1ec-79746409cdf3","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Your Business NEEDS A Podcast | Ep. 278\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/51a51c2f-2856-4537-b1ec-79746409cdf3\"></iframe>","title":"Your Business NEEDS A Podcast | Ep. 278","description":"Today, I'm diving into the power of podcasts for your business. Specifically, using podcasts to connect with niche B2B audiences.  Here's the secret\u2026invite industry leaders to your show.   Offer them a platform to share their stories and insights. It's not about selling; it's about building relationships.  By putting them in the spotlight, you're not just creating valuable content but also establishing a rapport. This increases your chances of future business opportunities.  Think about ...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/47383c66-53cb-405c-8c77-749e8dcd74d5/8ty0x4mq8o4eavwg35qzu9nrjqys.jpg"}