{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F5413f87f-1ea0-42e3-b790-d47e9bdcf6dd","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"045: The expert guide to building your personal brand","description":"If you don't own and curate your personal brand, you'll leave space for other people to fill in the gaps and make up their own assumptions about you - says PR agency founder Amanda Williams.\n\rIn this week's episode Emma and Sarah talk to Amanda Williams, personal branding expert, founder and director of Yellowpanda Agency. We talk about why Australians particularly struggle with personal branding, where you should start when trying to revamp your LinkedIn profile, and get some advice for our listeners looking to grow their career in PR and Communications.\n\r\ud83c\udfc0 Shoot Your Shot - Jodie had been in her current job for 6 years so it had been a while between interviews. She said our episodes helped her feel so much more confident in her recent interview and she GOT THE JOB! She also said she's going to share the page and podcast with her friends - so thank you Jodie and congratulations!\n\r\ud83d\udc69 Find Amanda here: https://www.linkedin.com/in/amandawilliamsau/\n\r\ud83d\udc3c Check out Yellow Panda here: https://www.yellowpanda.com.au/\n\r\ud83d\udcc4 To book an interview coaching session with Sarah, go to www.interviewboss.com.au/coaching and use the code LAUNCH20 for 20% off!\n\r\ud83d\udc8c Follow us on Instagram\n\r\ud83d\udcbb Check out our website for free jobseeker resources\nwww.interviewboss.com.au","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/06fba6c0-cc13-42c4-b93f-fdad64128078/840a3e-interview-boss-3000px.png"}