{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F569afbea-8668-4cc6-a9fe-242703f8bf5b","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"How To Create Video For Business","description":"Video content is a critical element for marketing in 2019. According to Cisco's international research, by 2022, online videos will make up more than 82% of all consumer internet traffic - which is 15 times higher than it was in 2017. As a service provider of video content, I am frequently asked for advice on the best way for businesses to utilise the power of video content - and my answer might surprise you! In today's episode of Be The Drop, I share with you my thoughts on how to realistically and affordably include video content into your marketing mix and I share some of my top tips for\u00a0equipment + processes that will help improve your in-house video content. ---- Considering starting your own podcast? At Narrative Marketing, we deliver a full range of video production options. Or if you'd like to learn how to produce your own in-house video content, I also deliver video training programs; view full training details via this link. The\u00a0Be\u00a0The Drop\u00a0podcast is brought to you by Narrative Marketing, the Brand Storytelling Superheroes! We release new content each week! SUBSCRIBE to the blog here SUBSCRIBE to Be The Drop podcast in iTunes here SUBSCRIBE to Be The Drop in Spotify here SUBSCRIBE on YouTube here\u00a0for the full interview video, behind the scenes, bloopers & more. CONNECT with us\u00a0on Facebook, follow @be_the_drop on\u00a0Instagram\u00a0or\u00a0Twitter. CONTACT US\u00a0podcast@narrativemarketing.com.au","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/eaef94b1-e970-4ecc-920e-c1ce48a05796/1f7838-bethedropnewthumbnailaug2019_250.jpg"}