{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F58f64847-d56c-4431-88f7-ea2498b98c30","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#362: Discovery Vitality: Behavioural Change Programme is resulting in Healthier Lifestyle through Generous Rewards\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/58f64847-d56c-4431-88f7-ea2498b98c30\"></iframe>","title":"#362: Discovery Vitality: Behavioural Change Programme is resulting in Healthier Lifestyle through Generous Rewards","description":"https://www.linkedin.com/in/celeste-williams-b4989120/ (Celeste Williams) is Head of Marketing for https://www.discovery.co.za/vitality/how-vitality-works (Vitality) South Africa.  Celeste shares generous performance statistics on how this leading programme changes behaviour of its members. \r\n\nWith over 40 million members worldwide in 40 countries, Vitality is a well known brand in the Healthcare industry.  \r\n\nThrough this interview, we learn how innovation, gamification and a relentless focus on a shared value model reframes the term \u2018loyalty\u2019 and can prove engaged members live longer. \r\n\n https://www.discovery.co.za/portal/ (Discovery) has a high performance culture which lives the Vitality way and this shines through in how Vitality rewards its engaged members so handsomely.\r\n\n\r\n\r\n\nShow Notes:\r\n\n1) https://www.linkedin.com/in/celeste-williams-b4989120/ (Celeste Williams)\r\n\n2) https://www.discovery.co.za/portal/ (Discovery)\r\n\n3) https://www.discovery.co.za/vitality/how-vitality-works (Vitality Rewards)\r\n\n4) https://twitter.com/Vitality_SA (Vitality: Twitter)\r\n\n5) https://www.instagram.com/vitalitysa_/ (Vitality: Instagram)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/973f0924-8e66-4215-8aec-e1cc7faf30e1/2953009-1688589801504-e5df2bbd1787e.jpg"}