{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F5e1d6557-4514-482d-8f01-38f4773b681b","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"How Is AI Used In The Customer Journey?\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/5e1d6557-4514-482d-8f01-38f4773b681b\"></iframe>","title":"How Is AI Used In The Customer Journey?","description":"Have you ever thought how AI can help us understand our customer\u2019s journey? Well, let\u2019s break it down in a simple way! In this video, we will discuss the power of AI, focusing on a popular tool called ChatGPT.We all know that ChatGPT is excellent at giving information based on what it already knows but doesn\u2019t make decisions like humans do. It\u2019s a helpful tool, but it\u2019s not a substitute.While AI can tell you the stages of the buyer\u2019s journey from web data, it might miss the unique voice of your customer. We recommend avoiding blindly following AI insights and encourage engaging in direct conversations with your customers.Defining your ideal customer and providing specific information to AI tools like ChatGPT is crucial. The real value lies in what you communicate to the AI, tailored to your unique business.Our perspective is that AI sparks new ideas by challenging businesses to break free from their usual ways. It helps in overcoming tunnel vision, questioning assumptions, and gaining a broader perspective on products and customers.We emphasize that AI is a helper, not a replacement for human insights. The key takeaway is that AI assists you in understanding where your customers are in their journey. This empowers you to create content that truly connects with them.Curious to learn more how AI can enhance our understanding of the buyer\u2019s journey? Watch the video and discover how AI can be a game-changer for our business strategy!Watch full video here: https://youtu.be/DmJoM0QOhn0Connect with us on Social Media:\ud83c\udfa7 Growth Engineers podcast: https://growth-engineers.captivate.fm/\ud83d\udccc Dean\u2019s Social Media Links:Company: http://thevantagegrp.com/Instagram: https://www.instagram.com/deanisaacs1/Linkedin: https://www.linkedin.com/in/deanisaacs/https://www.linkedin.com/company/vantage-group-llc/Facebook: https://www.facebook.com/Vantage-Group-260330903990315/\ud83d\udccc Atiba\u2019s Social Media Links:Website: https://clientattractionpros.com/LinkedIn: https://www.linkedin.com/in/atibadesouza/TikTok: https://www.tiktok.com/@theatibadesouzaInstagram: https://instagram.com/atibadesouzaYouTube Channels: Thought Leadership: https://www.youtube.com/@ThoughtsOnThoughtLeadershipBuild Your Team: https://www.youtube.com/@BuildYourTeam#GrowthEngineers #AtibaAndDean #MarketingStrategy","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/682770dd-dbf5-48ba-a21c-418e710d58da/bKjsv28kM7Pzb32Qo4wAx0eK.jpg"}