{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F5efc5c21-801d-405e-97a5-16ddd862de32","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Why You Need to Own Your Audience\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/5efc5c21-801d-405e-97a5-16ddd862de32\"></iframe>","title":"Why You Need to Own Your Audience","description":"Your followers are not your audience. They belong to the platform. This episode breaks down why owned audience infrastructure is the most important decision in your business, what the data actually says about email, podcasts, and social media, and how to start building assets you control this week.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/7f867d35-58e4-4c64-952d-0366437913a6/seed-society-season-2-podcast-cover.png"}