{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F6247e61a-ecec-4542-a745-aaa533ce715c","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#342: Helping Customers Choose Better - SAQ Shares Powerful Results Selling Wines, Beers and Spirits in Canada\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/6247e61a-ecec-4542-a745-aaa533ce715c\"></iframe>","title":"#342: Helping Customers Choose Better - SAQ Shares Powerful Results Selling Wines, Beers and Spirits in Canada","description":"This episode features a truly inspirational customer relationship program from Quebec in Canada.\r\n\nhttps://www.saq.com/fr/100-ans (SAQ) is a retail brand, selling wines, beers and spirits from 3,700 suppliers from 80 countries. \r\n\nIt is one of the best examples we have seen of using customer data in a way that\u2019s equally meaningful to both customers and the business, which is owned by the Government of Quebec.\r\n\nJoining this episode to explain all about the \u201chttps://www.saq.com/fr/saqinspire (Inspire)\u201d program is https://www.linkedin.com/in/nevine-baracat-ab6566b/ (Nevine Baracat), the CRM and brand lead for SAQ in Quebec, who explains how they have transformed their business from a traditional store to a digitally-enabled relationship which truly helps their customers \u201cchoose better\u201d.\r\n\nListen to enjoy the discussion with Nevine Baracat from SAQ, with thanks to our friends in https://loyalty.comarch.com/ (Comarch).\r\n\nHosted by Paula Thomas.\r\n\nShow Notes:\r\n\n1) https://www.linkedin.com/in/nevine-baracat-ab6566b/ (Nevine Baracat)\r\n\n2) https://www.saq.com/fr/100-ans (SAQ)\r\n\n3) https://www.saq.com/fr/saqinspire (SAQ: Inspire Program)\r\n\n4) https://loyalty.comarch.com/ (Comarch)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/80046998-acce-40d6-83df-35a10f5d6ae9/2953009-1676481878167-4c0118aa40288.jpg"}