{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F64f86023-f2b6-46c7-a33d-a64273c2c686","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"3 Conversion Design Mistakes to Avoid When Designing Your Sales Page\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/64f86023-f2b6-46c7-a33d-a64273c2c686\"></iframe>","title":"3 Conversion Design Mistakes to Avoid When Designing Your Sales Page","description":"Your sales page converts your audience into buying customers and increases your sales. At some point in your customer\u2019s journey, all roads will end up leading to a sales page for them. But the problem is, a lot of business owners are neglecting their sales page like it doesn\u2019t matter. But I\u2019m here to tell you now that it really, really matters. This is why I\u2019ve invited an amazing guru for sales page conversion design, Melissa Burkheimer, to talk about 3 conversion design mistakes to avoid when designing your sales page. We are also going to be chatting about the differences between a landing page and a sales page, the importance of good conversional copy and design on your sales page, and outsourcing the design and copy writing of your sales page. Learn how you can improve your sales page to increase your sales.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/481031cd-3690-4520-9448-49df6ebaced2/image.jpg"}