{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F6b06e54f-3607-4722-93c0-85ceb099fdc7","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Brand vs Business: CEO Brand Explained w/ The Brand Hustler Shanelle Q.\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/6b06e54f-3607-4722-93c0-85ceb099fdc7\"></iframe>","title":"Brand vs Business: CEO Brand Explained w/ The Brand Hustler Shanelle Q.","description":"In this episode, host Makeda Boehm interviews Shanelle Q., The Brand Hustler, about the difference between building a brand versus building a business, and how entrepreneurs can create profitable product-based businesses through clarity, content, and conversion. Shanelle explains her framework for helping women identify real problems to solve rather than starting businesses just to make quick money, emphasizing that a strong brand is the foundation for sustainable revenue and impact.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/451cf045-075e-413d-86ab-cc06e84073a6/Seed-Society-Season-2-Podcast-Cover-1-copy.jpg"}