{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F73071a66-1e09-4075-ace9-ea751ec6253a","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Grow Your Business by Making Content That Does These 3 Things | E.344\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/73071a66-1e09-4075-ace9-ea751ec6253a\"></iframe>","title":"Grow Your Business by Making Content That Does These 3 Things | E.344","description":"If you're an entrepreneur, content creation is your ace. It's about making your mark on the internet landscape.   From podcasts to blogs, it's free and a game-changer for your business growth.  But let's focus on the essentials\u2026your content's three vital goals: beating obscurity, establishing credibility, and creating connection.   And that last one, connection? It's the toughest nut to crack, demanding vulnerability and storytelling.  Remember, stories are the heart of human connec...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/47383c66-53cb-405c-8c77-749e8dcd74d5/8ty0x4mq8o4eavwg35qzu9nrjqys.jpg"}