{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F746c3203-817c-4163-bbdc-89d9dcb9ee38","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#495: Starbucks Rewards Shares MENA Success (Starbucks is Our Guests FAVORITE Loyalty Program)\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/746c3203-817c-4163-bbdc-89d9dcb9ee38\"></iframe>","title":"#495: Starbucks Rewards Shares MENA Success (Starbucks is Our Guests FAVORITE Loyalty Program)","description":"Today\u2019s episode is available as a podcast as &quot;https://letstalkloyalty.com/ (Let&#39;s Talk Loyalty)&quot; as well as in video form on https://letstalkloyalty.com/loyalty-tv/ (www.Loyalty.TV).\r\n\nhttps://www.starbucks.ae/en (Starbucks) is one of the world\u2019s greatest brands and also our audience\u2019s favorite loyalty program! \r\n\nAs a truly global brand, Starbucks operates in 84 markets, and today we\u2019re here to hear about the incredibly successful launch of the https://www.starbucks.ae/en/rewards (Starbucks Rewards) programme in the Middle East and North Africa, where there are over 1,900 stores in eleven countries.\r\n\nIn this region, Starbucks has partnered with one of the leading family-owned operators of international franchising brands, the https://www.alshaya.com/en/ (Al Shaya Group), which has operated for over 20 years. \r\n\nWe are joined by https://www.linkedin.com/in/elisabettaaiello/ (Elisabetta Aiello), the Vice President of Marketing and Digital for Starbucks in the MENA and Turkey. \r\n\nStarbucks Rewards launched in the UAE in February 2022, followed by other key regional markets soon afterwards, and to date, they have registered more than 3 million members.\r\n\nI hope you enjoy my in-studio conversation all about Starbucks as a world-class brand focused on building customer loyalty in the Middle East and North Africa region.\r\n\n \r\n\nShow Notes:\r\n\n1) https://www.linkedin.com/in/elisabettaaiello/ (Elisabetta Aiello)\r\n\n2) https://www.starbucks.ae/en (Starbucks MENA)\r\n\n3) https://www.starbucks.ae/en/rewards (Starbucks Rewards)\r\n\n4) https://www.alshaya.com/en/ (Al Shaya Group)\r\n\n5) https://letstalkloyalty.com/videos/starbucks-rewards-shares-mena-success-starbucks-is-our-listeners-favorite-loyalty-program/ (Watch this episode at www.Loyalty.TV)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/d299e1f2-3a0e-487f-bbfc-e47a48f27bd6/2953009-1707337957067-902754dd86be1.jpg"}