{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F76d4a7bf-3a02-409e-aa4a-76907903562e","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Wax Lyrical | Special guest Bauer's Steve Taylor on Love Island and the challenges of radio\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/76d4a7bf-3a02-409e-aa4a-76907903562e\"></iframe>","title":"Wax Lyrical | Special guest Bauer's Steve Taylor on Love Island and the challenges of radio","description":"In this audio-focused episode, Mark, Paul, and Ben are joined by Bauer\u2019s Creative Commercial Director, Steve Taylor, to discuss the challenge of making radio a more creative medium; the brand safety implications for those who are sponsoring and advertising on Love Island; and prompted by Waitrose\u2019s trial, debate the implications for FMCG brands of a packaging-free future.\n-------------------------------------\nhttps://www.campaignlive.co.uk/article/love-island-offers-brands-smorgasbord-opportunities/1586194\n------------------------------------\nThis podcast is part of a partnership with Wax On and The Marketing Society. Read more about Wax/On here https://www.wearewaxon.com/","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/9238af5a-8fac-402e-b419-5524ca134cc1/artworks-000553320915-auk3os-t3000x3000.jpg"}