{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F78bdf962-901c-4010-8bb6-58915b7a74ef","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#397: Leveraging the GHA \"Discovery\" Program To Drive Customer Loyalty for Independent Hotel Brands (Short Summary Show)\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/78bdf962-901c-4010-8bb6-58915b7a74ef\"></iframe>","title":"#397: Leveraging the GHA \"Discovery\" Program To Drive Customer Loyalty for Independent Hotel Brands (Short Summary Show)","description":"Listen in to hear Tom\u2019s short summary show from the original podcast hosted by Paula Thomas where she is joined by https://www.linkedin.com/in/kristi-gole-7687893/ (Kristi Gole), VP, Head of Product at https://www.globalhotelalliance.com (Global Hotel Alliance )to hear how this model works and benefits both the brands and consumer members.\r\n\nThe Global Hotel Alliance (GHA) is the world\u2019s largest alliance of independent hotel brands, supporting 35 hotel brands with more than 500 hotels across 85 countries, each leveraging the https://www.ghadiscovery.com/our-programme (DISCOVERY) guest recognition programme to drive loyalty with guests.\r\n\nThis alliance allows small and independent hotels to compete with global hospitality brands, while still operating independently and giving consumers the opportunity to earn rewards across their many brands.\r\n\nListen to Tom\u2019s views on how GHA build loyalty across independent hotel groups as well as finding more ways to reward travellers.\r\n\n\r\n\r\n\nShow Notes:\r\n\n\r\n\r\n\n1) https://www.linkedin.com/in/kristi-gole-7687893/ (\u2060Kristi Gole\u2060)\r\n\n2) https://www.globalhotelalliance.com (Global Hotel Alliance)\r\n\n3) GHA\u2019s https://www.ghadiscovery.com/our-programme (DISCOVERY )guest recognition programme\r\n\n4) http://letstalkloyalty.com/218/ (#218: Anantara, Avani, Kempinski - Leveraging the GHA &quot;Discovery&quot; Program To Drive Customer Loyalty for Independent Hotel Brands)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/5966c62a-fe5f-4e86-bfba-0471ebdb9395/2953009-1688728443183-2e2ac5a23211.jpg"}