{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F7ab0fa8d-b7d8-4386-a88c-ed8733ce6486","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"How to create content and engaging captions for Instagram\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/7ab0fa8d-b7d8-4386-a88c-ed8733ce6486\"></iframe>","title":"How to create content and engaging captions for Instagram","description":"This week\u2019s podcast carries on from last week\u2019s topic of creating content and staying consistent on social media. I talk all about Instagram and how I come up with my content for Instagram, as well as how to come up with engaging captions.\r\n\r\n\r\n\r\n\r\nKEY TAKEAWAYS COVERED IN THE PODCAST\r\n\r\n\r\n\r\n\r\nInstagram is more personal and aspirational so your content may be different on this platform.\r\nThere are two places you can post on Instagram \u2013 your feed and your story.\r\nInstagram stories is great for showing more of the reality behind your brand \u2013 showing your personal side. It is also great for promoting what you are up to.\r\nYour Instagram feed is your highlight reel.\r\nInstagram is a great place to share more about you and your life, allowing people to see more of your family, home, and you.\r\nYou can separate your content into different categories on Instagram.\r\nChoose categories that sum you up and also what your community will enjoy.\r\nWhen you know your categories, you can start to batch your content so you have a bank of images to use.\r\nYour Instagram captions should be helpful and informative.\r\nGive people a reason to respond to your Instagram posts. Ask a question or start a conversation.\r\nMake sure your caption explains who you are or what you do \u2013 it should tell your followers more about who you are.\r\nThink about the story you want to tell for each of your posts on Instagram.\r\n\r\n\r\n\r\n\r\nTHE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE\u2026\r\n\r\n\r\n\r\n\r\nYou don\u2019t have to post every single day to be consistent, you can decide on your own posting schedule and then stick to it.\r\n\r\n\r\n\r\n\r\nHIGHLIGHTS YOU SIMPLY CAN\u2019T MISS\r\n\r\n\r\n\r\n\r\nInstagram content \u2013 07:00\r\nContent categories on Instagram \u2013 11:00\r\nInstagram captions that engage your audience \u2013 24:52\r\nA quick recap \u2013 30:10","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/3184ab48-2eec-4cd7-b544-dc1733811965/czU5bzU4oxGLQIxSPt6_NQW_.jpeg"}