{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F7bc03778-4268-473f-ad18-e4294aa0537d","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"The Secret to Unlocking your Personal Brand | Ep. 573\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/7bc03778-4268-473f-ad18-e4294aa0537d\"></iframe>","title":"The Secret to Unlocking your Personal Brand | Ep. 573","description":"Today, we're diving into building your personal brand...how to identify your avatar and attract them with content.  A chat with a mastermind group CEO highlighted a key point: your personal brand sticks with you through market cycles and business changes, making it super valuable.  Share daily content about your life: workouts, books, daily struggles.   Be a lighthouse, not a tugboat.   This attracts like-minded people to you, not just your business.  Remember, you are the product, ...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/47383c66-53cb-405c-8c77-749e8dcd74d5/8ty0x4mq8o4eavwg35qzu9nrjqys.jpg"}