{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F81a5ae70-76c8-4774-ab8b-84d6b3bb2624","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"Ep18 Manage Up & Across: Deploying SE Technology with Amy Benoit","description":"Welcome to the Inside Sales Enablement Podcast, Episode 18\r\nIn this episode, a listener (Amy) calls into the show to discuss managing disparate workgroups globally. The great thing about Amy is she has a marketing operations background -- and considers herself a sales enablement practitioner. Because she has a marketing operations background, she has a broad, yet practical view of what sales enablement deployments look like. \r\nHer biggest challenge? Managing up. \r\nAs someone who helps sales sell, the experiences Amy has experience in\r\n\u2022 \u201cConnecting dots\u201d across a variety of stakeholders including business units, marketing ops, sales ops, sales enablement, and sales leadership\r\n\u2022 The idea of \u201cgovernance\u201d and what it means to ensure the various stakeholders have a say and protect the brand\r\n\u2022 The feedback loops using analytics and voice of sales data\r\n\u2022 Participation in the governance conversation\r\n\u2022 The idea of \u201ctaxonomy\u201d and what it can mean to a variety of different stakeholders\r\n\u2022 The regional/global view of enrolling others in country\r\n\r\nJoin us at https://www.OrchestrateSales.com/podcast/ to collaborate with peers, join Insider Nation, participate in the conversation and be part of the continued elevation of the profession.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/c97a0a39-32ea-4ab3-a0bf-44d9c52cc6f9/18.png"}