{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F8b6e7c87-6aa2-46de-900e-5adfc42fad42","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Thinking Outside the Box with Avalon Yarnes\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/8b6e7c87-6aa2-46de-900e-5adfc42fad42\"></iframe>","title":"Thinking Outside the Box with Avalon Yarnes","description":"Avalon Yarnes from Avalon Cakes School is joining me on today's episode of Behind the Membership.\r\n\r\nOne of the things Avalon shares is how she went all in on her membership right from the start, taking a leap of faith that it would be the right choice (spoiler: it was!)\u00a0\r\n\r\nWe also talk about how Avalon created a great retention hook for her members by thinking outside the box when it came to what her competitors were doing.\r\n\r\nPlus much more!","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/f5113e01-b9f1-4488-aeeb-249ee488fd4e/btm_-_new_artwork_-_feb_2020-01.png"}