{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F8c3fce45-5472-42aa-aacd-26af7fa46f6c","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"Growing a Family Business The Healthy Way with Leslie Zinn, Arden\u2019s Garden","description":"Today we have Leslie Zinn from Arden\u2019s Garden on the show. Leslie\u2019s mom started Arden\u2019s Garden and turned it into a family business. The passion behind getting cold pressed juice into everyone\u2019s hands to improve their health was the main mission behind their business, but it got started in an unlikely way. Leslie talks about what it's like working in a family business, how their company operates today, and also summarizes their product line. Tune in today to learn about expanding a company slowly and steady to create success.\u00a0
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\r\nIN THIS EPISODE:
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\r\n \t[5:42] What was Leslie\u2019s background prior to Arden\u2019s Garden and what\u2019s the story behind Arden\u2019s Garden?
\r\n \t[8:58] What is the difference between cold pressed juice and juicers?
\r\n \t[11:22] How did they approach the first hair salon to sell juice?
\r\n \t[15:49] How does their company operate today?
\r\n \t[17:30] Have they ever thought about franchising?
\r\n \t[18:07] What are their product lines?
\r\n \t[20:31] What was it like to work in a family business?\u00a0
\r\n \t[26:45] How is their company expanding?
\r\n \t[27:53] What does their product development look like?
\r\n \t[32:27] What was the biggest challenge that they had when going from 3 people to a full business?
\r\n \t[34:16] What is the company culture?
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\r\nKEY TAKEAWAYS:
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\r\n \tSmall family business therapy is a real thing! Learning to work together professionally as a family can be tricky, but the therapy can help settle any disputes and ensure you are all on the same page.\u00a0
\r\n \tGetting creative in your business when it isn\u2019t going as well as you hoped is essential for having your business continue to grow. Get creative with your marketing, or who you are presenting your products to. Arden\u2019s Garden went and sold their juice to hairdressers which would seem odd, but provided major success.\u00a0
\r\n \tHaving employees who are as passionate about your product or service as you are will help you business grow and keep you all working together as a team.\u00a0
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\r\nBIO:
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\r\nMany years ago, Arden Zinn began making fresh juices out of her kitchen for herself, her family and her friends. She believed that fresh juice was the key to good health, and wanted to share that with the people close to her.
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\r\nBack then, she would juice any fruit or vegetable available and deliver the juice to whomever wanted some. Most people drank the juice because they liked the taste, but Arden's satisfaction came from knowing the health benefits they were receiving. Can you believe that from these beginnings a business was born?
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\r\nLINKS MENTIONED:
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\r\nArden\u2019s Garden Website
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\r\nArden\u2019s Garden Instagram
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\r\nAsk Brien Podcast
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\r\nThis podcast is sponsored by:
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\r\nLegalStepz
\r\nProviding the Easiest Way to Handle Legal Issues
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\r\nLegal Stepz Website
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\r\nAlbany Farms Twisted Noodles\u00a0
\r\nDomestically made Ramen Noodles
\r\nhttps://www.albanyfarms.com/twisted-noodles
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\r\nPlease contact\u00a0Produce Your Podcast\u00a0if you want to increase visibility, leads and sales for your business.\u00a0","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/da4b5bfe-c360-4640-bd2f-171654086297/askbrienart-scaled.jpg"}