{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F97b96f7d-d087-466d-94c5-db5fa1cd54c3","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"Innovating for Sustainability: Strategies for Growing and Succeeding in Business with Andy Nelson","description":"In this episode, host Grace Bruins interviews Andy Nelson, the Founder of Natural Resource Innovations about how he combines consulting experience with natural resource management to help businesses grow and succeed. Natural Resource Innovations provides comprehensive natural resource innovation and environmental consulting services for land and infrastructure owners and operators. Nelson shares how he got into environmental and ecology consulting and his emphasis on sustainability, which he views as not wasting resources and being efficient. The discussion revolves around his work in private land management, regulatory support and compliance, and native landscaping. Nelson highlights the importance of native species in landscaping, as they are well adapted to the local environment, require less maintenance, and provide a functional component for birds, butterflies, and people. \n\nAndy emphasizes the value of innovation and why companies must differentiate themselves and stand out in a crowded market in order to succeed. Businesses become more sustainable by understanding their business's nature, identifying their touch points, understanding the customer's needs and looking at things from a customer-centric perspective. This episode is packed with actionable advice for business owners. Entrepreneurs with passion for the environment and sustainability will find the episode inspirational.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/66ac5eca-4267-4a1d-8ded-2bcd36025e08/BOB2.jpg"}