{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F9819f168-f2d2-4fbf-ad96-dc02aea9eaf1","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Measuring Metrics/Charting Growth\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/9819f168-f2d2-4fbf-ad96-dc02aea9eaf1\"></iframe>","title":"Measuring Metrics/Charting Growth","description":"In this episode Phil and Greg talk about Measuring Metrics/Charting Growth. Metrics are an important part of sales and marketing, and helps teams chart their growth and progress. By tracking metrics such as conversion rates, leads generated, and web traffic, teams can identify areas in which they excel and areas in which they need improvement. \n\nMetrics also can help identify opportunities for new marketing campaigns or products. Sales and marketing teams that regularly measure their metrics are better able to adjust their strategies and improve their results. As a result, measuring metrics is an essential part of any successful sales or marketing team.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/59441134-ff87-46c5-b565-3dc1045a25b4/8ECXQ6CDU9s9TdSiCkpX8AsT.jpg"}