{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F9d9948e9-78f2-4e2c-9c5a-218d5de1df28","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"256 - Why Every Membership Owner Needs to Focus on Improving their Content\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/9d9948e9-78f2-4e2c-9c5a-218d5de1df28\"></iframe>","title":"256 - Why Every Membership Owner Needs to Focus on Improving their Content","description":"People join your membership because they have a goal they want to achieve; an outcome they want to realise \u2013 and it\u2019s your content that\u2019s going to get them there.\n\n But with so many plates to spin running a membership website, it\u2019s easy to settle for \u201cgood enough\u201d when it comes to creating that content.\n\n In this episode of The Membership Guys Podcast, I discuss why it\u2019s important to focus on improving your content, and give you some examples and steps to start this process within your own membership.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/f0ba8a7d-ff75-4ff2-87c9-c7f394216a43/mg-podcast-artwork-new.jpg"}