{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F9efbcc80-e6b4-4bc0-9cd8-545111273d6b","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"S1 Ep 1: Michael Medvedev and Peter Frelinghuysen, Co-Founders at Earth Brands","description":"If you can get 1% better every day, you\u2019ll achieve big goals surprisingly quickly. That\u2019s the philosophy behind Earth Brands and Co-Founders Michael Medvedev and Peter Frelinghuysen.\nOn a mission to make sustainability cool, Earth Brands is constantly evaluating and iterating their environmentally-friendly products to be better and better.\nNick and Co-Host Mark Grace, investor at M13, talk to Michael Medvedev and Peter Frelinghuysen alongside about why you should constantly scrutinize your MVP to create premium products and how the brand has attracted its latest round of venture capital-backed funding to the tune of $1.7m.\nYou\u2019ll hear why Michael Medvedev and Peter Frelinghuysen believe you should spend time nurturing superfans, how to turn these fans into evangelists, and even employees.\nThis is the first in the Keep Cool Show\u2019s mini-series, offering five startup founders the chance to pitch their climate tech business. Nick and an investor co-host will figure out what drives them, what they\u2019re doing to tackle climate change, and what sets their business apart from others in the space.\nWith over $40,000 in prizes for their business, there\u2019s a lot at stake. Listen to our second founder\u2019s pitch on next week\u2019s episode.\nIf you're looking to make it easier to find thousands of dollars worth of R&D Tax Credits, our sponsor MainStreet has the answer. You only need to plug MainStreet into your payroll and let their team of experts do the heavy lifting, scanning hundreds of federal, state and local tax credits on your behalf. It\u2019s going to save you so much time and your company so much money.\nHead to MainStreet.com to sign up for their limited time offer.\nFollow Earth Brands on:\nTwitter: https://twitter.com/earthbrandsco\nLinkedIn: https://www.linkedin.com/company/earthbrands/\nStay up-to-date on all things Keep Cool:https://workweek.com/discover-newsletters/keep-cool/ or follow Nick Van Osdol on Twitter:https://twitter.com/nickvanosdol","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/3a4c1a9e-6f1e-406c-8bb4-819d8e686e0a/95cfu1i0avugtf0qgd6rmb3a.jpg"}