{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fa2e6210a-1e0d-45da-be51-b53d79d74e84","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"(Small Business Superstar) How to get sales from one Facebook live!\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/a2e6210a-1e0d-45da-be51-b53d79d74e84\"></iframe>","title":"(Small Business Superstar) How to get sales from one Facebook live!","description":"This week\u2019s Small Business Superstar is Toria from Wild Iris Boutique in Ironbridge.\r\n\r\n\r\n\r\n\r\nA little bit about Toria\u2019s amazing business\u2026\r\n\r\n\r\n\r\n\r\nWild Iris Boutique is an independent shop in Ironbridge stocking jewellery, fashion, and gifts. On top of being a beautiful shop full of amazing products, Toria has also added an \u201cArtist of the Month\u201d feature where she promotes local talented artists and they also hold special evenings such as book clubs, well-being evenings, craft evenings, and many more, creating a real sense of community. Toria also works closely with local charities to give back and help those who need it.\r\n\r\n\r\n\r\n\r\nWhat one marketing thing made a difference to their business? \r\n\r\n\r\n\r\n\r\nGoing live on Facebook! Showing products and more of the boutique. Then a virtual shopping event featuring local artists and all the products available.\r\n\r\n\r\n\r\n\r\nWhat difference did it make to them and their business? \r\n\r\n\r\n\r\n\r\nPeople interacted and watched all the content. So many orders! Created an income whilst the boutique couldn\u2019t be opened. Took one weeks\u2019 worth of takings in ONE NIGHT!","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/3184ab48-2eec-4cd7-b544-dc1733811965/czU5bzU4oxGLQIxSPt6_NQW_.jpeg"}