{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fa4ac0572-c9a4-4c2d-af42-086106c215b5","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"#273: eCommerce Leader Leverages Loyalty to Drive Commercial Success\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/a4ac0572-c9a4-4c2d-af42-086106c215b5\"></iframe>","title":"#273: eCommerce Leader Leverages Loyalty to Drive Commercial Success","description":"https://www.adorebeauty.com.au/ (Adore Beauty) is Australia's number one pure-play online beauty retailer and operates as a publicly listed company on the Australian Stock Exchange.\r\n\nAs Head of Loyalty and Retention at Adore Beauty, we are joined once again by https://www.linkedin.com/in/miranda-bliss-6b030655/ (Miranda Bliss), who describes herself as someone with \u201cloyalty in her blood\u201d and is incredibly proud to have designed and launched the first ever loyalty programme for Adore Beauty customers.\r\n\nAs the program continues to prove itself as a strategic pillar for the business and support its continued growth (despite the roller-coaster caused by the global pandemic), we were delighted to hear the latest benefits that the Adore Beauty team have launched for members of Adore Society, focusing on relevant, educational content as well as some luxury prizes for some extra inspiration.\r\n\nShow Notes:\r\n\n1.) https://www.linkedin.com/in/miranda-bliss-6b030655/ (Miranda Bliss), Head of Loyalty and Retention\r\n\n2.) https://www.adorebeauty.com.au/ (Adore Beauty)\r\n\n3.) https://www.linkedin.com/feed/update/urn:li:activity:6970272394175295488/ (Miranda's Pitch to the Australian Loyalty Association Board: ALA Young Members)\r\n\n4.) https://www.smartcompany.com.au/plus/adore-beauty-loyalty-program/ (Adore Society)\r\n\n5.) https://www.marketingmag.com.au/news/five-keys-to-unlocking-a-successful-loyalty-program/ (Five keys to unlocking a successful loyalty program)\r\n\n6.) https://www.adorebeauty.com.au/beautyiq/ (Beauty IQ)","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/13275186-a404-4b47-80cf-8c1804df66de/2953009-1662107210106-f74d1e8d1ec27.jpg"}