{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Faaf1d319-e1e4-49d1-a973-0ed92511f464","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"232: Kris Rudeegraap on The New Path of the SDR\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/aaf1d319-e1e4-49d1-a973-0ed92511f464\"></iframe>","title":"232: Kris Rudeegraap on The New Path of the SDR","description":"Following up on last week\u2019s episode (211) on product-led growth, Kris Rudeegaap joins John this week to talk about product-led growth changing the industry and the structure of sales organizations. Kris is the CEO and Co-Founder of Sendoso, a sending platform that helps sales and marketing teams send out direct mail, swag, handwritten notes, and more. Prior to founding Sendoso, Kris spent 10 years in sales himself, which lends to his being more open to new sales tactics and trends. Don\u2019t miss this episode if you want to learn how you can grow your career as the traditional path of the SDR is shifting quickly.\r\n","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://files.casted.us/d2645730-e5cd-4b7b-ba64-b210b8280151.png"}