{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fabb5da2b-b0e0-4e17-80cc-00eb0a59f2c7","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"How to get EVERY lead to say \"YES\"?\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/abb5da2b-b0e0-4e17-80cc-00eb0a59f2c7\"></iframe>","title":"How to get EVERY lead to say \"YES\"?","description":"Imagine for a moment a world where every lead your business received says YES. Wouldn\u2019t that be exciting? Probably sounds impossible. The truth though is one of the BIG hurdles between where you are today and a world where just about lead says YES is the term \"PERSONA\". Understanding and mastering persona definition will lead you into a world of massive results. #tkHere is a free tool from Hubspot that can help you begin your journey:https://www.hubspot.com/make-my-personaJoin the discussion and Get your questions answered!facebook.com/groups/traffickeysYou can always reach me by email hello@traffickeys.com or on Youtube: https://youtube.com/channel/UCoEGC8wJj2WjotcfFU8Xudg","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/5cc818e4-a271-4844-a678-2a01870c3f87/LfiRCIu-XQCaJT4YAcJiBxrm.jpg"}