{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Faef7f711-e013-4cc0-8480-b628a62bcc20","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"The Crucial Role of Copywriting in Online Business\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/aef7f711-e013-4cc0-8480-b628a62bcc20\"></iframe>","title":"The Crucial Role of Copywriting in Online Business","description":"In the third episode of This is Online Business, Jeff takes the lead as the copywriting genius and explains the significance sales copy has when it comes to our online business. \n\nChris and Jeff also discuss the importance of standing out in your industry, being perceived as someone who delivers value and results, and how to build long-term relationships with your audience!","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/98600344-fcab-4326-b586-1e82cea006b6/IsnV5FusbaB0PpUkoSCPvTlV.jpg"}