{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fb12c5dc4-40c5-48b8-941a-01d75f02561e","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Creating Products That Sell Themselves | Ep. 515\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/b12c5dc4-40c5-48b8-941a-01d75f02561e\"></iframe>","title":"Creating Products That Sell Themselves | Ep. 515","description":"Welcome back to our seven-figure launchpad series.   Whether you're just starting out or looking to scale your business to the next level, this crash course is for you.  Today, we\u2019re focusing on the five P\u2019s of business: Prospect, Problem, Product, Promise, and Profit.   Identify who you're solving a problem for, get clear on that problem, develop an effective product, articulate the promise it delivers, and ensure your pricing reflects its value.  Focus on one great product until y...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/47383c66-53cb-405c-8c77-749e8dcd74d5/8ty0x4mq8o4eavwg35qzu9nrjqys.jpg"}