{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fb59b9a32-6520-4d48-8542-2ed91be1d15d","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"The clients journey into therapy","description":"When people come to counselling, they go through a process, a journey into therapy and if you want a successful practice for years to come, it\u2019s important to understand this process.\n\nIn this episode, I share the 4 stages of the clients\u2019 journey into therapy so you can sow your marketing seeds now ready to harvest in the future. \n\nHere\u2019s what you\u2019ll learn in this episode:\n\nWhy you're a farmer not a hunter\nWhy advertising has limited success\nThe 4 stages a client goes through when coming to therapy\nWhy people often think counselling isn't right for them\nHow talking about mental health issues in marketing can turn people off\nPractical examples of things to share\nHow if you do the work now, you'll reap the rewards later\n\nHighlights you can\u2019t miss\n2.44 you don't have to sell yourself\n9.11 How this works in practice\n\nAnd Finally\u2026\nTake a listen to this oh so simple but highly effective way to increase your chance of success. \n\nWhat to do next\nIf you enjoyed this show, please share it with your counselling peers. \n\nAnd I\u2019d be really grateful if you would take a few minutes to leave a rating and/or review on Apple Podcasts, it makes such a difference. \n\nDon\u2019t forget to subscribe to the show on your favourite app of choice to get automatic updates as soon as a show goes live.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/7081d1e9-b057-4d73-83ac-8df31aeb0456/ue8o-h3j5-fgtok6jdxopsx4.jpg"}