{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fb5b10cb9-9dfe-416e-aae3-22ec61425e22","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Video Marketing: How, What, When, Where, and Why?\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/b5b10cb9-9dfe-416e-aae3-22ec61425e22\"></iframe>","title":"Video Marketing: How, What, When, Where, and Why?","description":"Are you ready to take your marketing game to the next level? In today\u2019s podcast episode of The Growth Engineers, we delve into the realm of video marketing and unveil its extraordinary potential to revolutionize your business. Discover how this dynamic medium can empower you to captivate your target audience like never before, fostering deeper connections and boosting your conversion rates to new heights.In this video, we unravel the mysteries behind video marketing and show you how it holds the key to unlocking unrivaled business growth. Learn the tried-and-tested strategies, insider insights, and actionable tips that will help you create effective video content capable of leaving a lasting impact on your audience. Join us on this exhilarating journey into the world of video marketing and witness the transformational power it possesses to elevate your business above the competition. Don\u2019t miss out on this opportunity to maximize your conversion rates and solidify your position as a marketing maven!Chapters: 00:00 Intro 00:40 What is Video Marketing?01:58 How to create great content?04:11 How do you calculate ROI in organic marketing?06:28 What is Conversion Rate (CVR)?09:55 When should you have a call to action?13:38 When should you not use video in a marketing campaign?19:03 What is the most effective video content for beginners in video marketing?22:08 What should our listeners do next?24:47 EndingEpisode 1: Understanding the Buyer\u2019s Journey - https://youtu.be/DmJoM0QOhn0Episode 2: Common Revenue Roadblocks - https://youtu.be/jaN0oFmV5uUConnect with us on Social Media:\ud83c\udfa7 Growth Engineers podcast: https://growth-engineers.captivate.fm/\ud83d\udccc Dean\u2019s Social Media Links:Company: http://thevantagegrp.com/Instagram: https://www.instagram.com/deanisaacs1/Linkedin: https://www.linkedin.com/in/deanisaacs/https://www.linkedin.com/company/vantage-group-llc/Facebook: https://www.facebook.com/Vantage-Group-260330903990315/\ud83d\udccc Atiba\u2019s Social Media Links:Website: https://clientattractionpros.com/LinkedIn: https://meetatiba.comTikTok: https://www.tiktok.com/@theatibadesouzaInstagram: https://instagram.com/atibadesouzaYouTube Channels: Thought Leadership: https://www.youtube.com/@ThoughtsOnThoughtLeadershipBuild Your Team: https://www.youtube.com/@BuildYourTeam#GrowthEngineers #AtibaAndDean #MarketingStrategy","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/682770dd-dbf5-48ba-a21c-418e710d58da/bKjsv28kM7Pzb32Qo4wAx0eK.jpg"}