Jay Kapoor is combining venture capital and storytelling to help visionary founders achieve maximum impact. Jay noticed that while it was easier than ever to start a business, that made it harder than ever for individual companies to get noticed. How could founders get the world to see their unique vision for a better future? The answer was simple, but not easy \u2013 tell a compelling story. So, he and co-founder Vijay Chattha created VSC Ventures, a venture capital firm that invests in early-stage climate tech and automation startups, using the power of storytelling to help them stand out.
Hear Jay talk about the importance of curiosity and empathy, what the NFL\u2019s international games can teach us about growing a brand, and why every good business starts with a really good story.
As you\u2019ll hear, we had so much fun talking with Jay, we convinced him to do a second episode, so stick around for part two next week.
Episode Highlights:
00:00 Jay Kapoor on the importance of asking \u201cWhy now?\u201d in storytelling
00:52 Conor Gaughan introduces Jay Kapoor and VSC Ventures
06:37 Multicultural background and perspective on sustainability
23:23 Finance, NFL Europe, and marketing funnels
31:31 The idea for VSC Ventures and crafting a good pitch
44:53 Optimism, return on investment, and defining impact
54:03 What\u2019s next \u2013 part two of our conversation
56:38 End credits
More on VSC Ventures and Jay Kapoor:
Connect with Conor Gaughan on linkedin.com/in/ckgone and instagram.com/ckgone
Here\u2019s the link to Joseph Campbell\u2019s book, which both Conor and Jay mention: The Hero With A Thousand Faces.
If you liked this episode, listen next to Matt Rogers of Mill Industries on Food Waste, Impactful Product Design, and Innovation
Also check out these episodes featuring folks Jay and Conor mentioned in their conversation:
Have questions, or a great idea for a potential guest? Email us at CiC@consensus-digital.com
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Consensus in Conversation is a podcast by Consensus Digital Media produced in association with Reasonable Volume.