{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fbe00e996-6c76-4d73-8d66-9c166febf44b","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Let's talk Marketplace 04: Igitt, Backend: Welches technische Setup brauchen Marken f\u00fcr den Marktplatz-Erfolg?\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/be00e996-6c76-4d73-8d66-9c166febf44b\"></iframe>","title":"Let's talk Marketplace 04: Igitt, Backend: Welches technische Setup brauchen Marken f\u00fcr den Marktplatz-Erfolg?","description":"Im Backend des Marktplatz-Gesch\u00e4fts herrscht die pure Verwirrung: Was machen Integrator, Aggregator, Anbinder oder Middleware? Und was davon brauchen Marken \u00fcberhaupt? Und was zum Teufel hei\u00dft \"Full-Service?\" An der Verwirrung f\u00fchrt kein Weg vorbei, meint Valerie. Wer den richtigen Dienstleister f\u00fcr sein Marktplatz-Business finden will, muss sogar noch mehr Fragen stellen. M\u00f6glichst die wichtigen.\n","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/982eb5f9-a0c6-4f87-b9d4-7480696755a7/0e934df558899eda.jpeg"}