{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fc5deb923-b612-4499-8a2c-ad24e6b9fa7c","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Episode 98: Create Captivating Content: \"Sticky Profiles\" [featuring Anna Walker]\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/c5deb923-b612-4499-8a2c-ad24e6b9fa7c\"></iframe>","title":"Episode 98: Create Captivating Content: \"Sticky Profiles\" [featuring Anna Walker]","description":"How many times have you heard me say that you \"Can't be the Applebees of Therapy?\"\nDuring this episode, I talk w/ Anna Walker, marketing specialist for mental health therapists, and her FB group \"Get Booked Out.\"\nWe talk about what helps you stand out on your therapist directory pages and websites, and how you can avoid sounding JUST like everybody else.\nAnna and I talk:\n\nThe importance of authenticity in content creation\n\nThe power of being relatable\n\nHow to write your profile without sounding like a walking DSM-V\n\nHow to get more private pay clients\n\nAnna talks about how to create a \"sticky\" profile page\n\n\n\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\n\ud83c\udf99\ufe0fListen to more episodes of the\u00a0All Things Private Practice Podcast\n\ud83c\udf99\ufe0fSpotify\n\ud83c\udf99\ufe0fApple\n\ud83c\udf99\ufe0fYouTube Music\n\u25b6\ufe0f YouTube\n\u2708\ufe0f Learn about Retreats\n\ud83d\udde8\ufe0f Join the free Empowered Escape FB Community\n\ud83d\udde8\ufe0f Join the free\u00a0All Things Private Practice FB Community\n\ufeff\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\u2013\n\nThanks to Our Sponsors:\u00a0The Receptionist for iPad!\n\n\u2728\u00a0The Receptionist for iPad:\nI want to thank\u00a0The Receptionist\u00a0for iPad\u00a0for sponsoring this episode.\nThe Receptionist offers an iPad list check-in option where clients can scan a QR code to check in, which negates the need for you to buy an iPad and stand. Go to\u00a0thereceptionist.com/privatepractice\u00a0and sign up for a free 14-day trial. When you do, you'll get your first month free. And don't forget to ask about our iPad list check-in option.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/8a959676-0c0a-4883-9030-031e42e8fef3/721fca3ef080dc07a96d5c808760690c.jpg"}