{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2Fc7085104-a73f-447b-9e06-ba9e83bc1243","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Scaling Smarter: Roberto Martinez on Digital Marketing, AI, and Sustainable Business Growth\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/c7085104-a73f-447b-9e06-ba9e83bc1243\"></iframe>","title":"Scaling Smarter: Roberto Martinez on Digital Marketing, AI, and Sustainable Business Growth","description":"In this insightful episode of BizBlend, host Sana sits down with Roberto Martinez, a digital marketing strategist and founder of Braven and SMRTS. Together, they break down actionable strategies for small businesses aiming to scale in a crowded digital world. From leveraging AI for customer acquisition to cutting through the noise with content that actually converts, Roberto shares proven tactics drawn from his experience working with Google, Amazon, Meta, and hundreds of small businesses. Whether you're an early-stage startup or looking to optimize your marketing spend, this conversation is packed with clear, practical advice on lead generation, personal branding, and digital growth.\nAbout the Guest:Roberto Martinez is a digital growth expert and founder of Braven and SMRTS. With a client roster that includes tech giants like Google and TikTok, Roberto specializes in helping small businesses navigate digital transformation and achieve 7-figure growth. He has led 500+ workshops and is passionate about making advanced marketing strategies accessible to entrepreneurs at every stage.\nKey Takeaways:\n\n\nWhy market research and understanding your customer\u2019s journey is the key to effective digital marketing.\n\n\nActionable steps to lower customer acquisition costs through smart content and partnerships.\n\n\nThe importance of building trust and value before making sales pitches.\n\n\nHow personal branding and thought leadership can elevate your business.\n\n\nWhy user-generated content and affiliate partnerships are game changers for small business growth.\n\n\nConnect with Roberto:Website: https://bravenagency.com/\u00a0| https://smrts.co/\u00a0\nWant to be a guest on Healthy Mind, Healthy Life? DM on PM - Send me a message on PodMatch\n\n\nDM Me Here: https://www.podmatch.com/hostdetailpreview/avik\n\n\nTune to all our 15 podcasts: https://www.podbean.com/podcast-network/healthymindbyavik\n\n\nSubscribe To Newsletter: https://healthymindbyavik.substack.com/\n\n\nJoin Community: https://nas.io/healthymind\n\n\nStay Tuned And Follow Us!YouTube \u2013 https://www.youtube.com/@healthymind-healthylifeInstagram \u2013 https://www.instagram.com/healthyminds.podThreads \u2013 https://www.threads.net/@healthyminds.podFacebook \u2013 https://www.facebook.com/podcast.healthymindLinkedIn \u2013 https://www.linkedin.com/in/reemachatterjee/ | https://www.linkedin.com/in/avikchakrabortypodcaster\n#podmatch #healthymind #healthymindbyavik #wellness","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/8749df67-2e89-47dd-9fdd-acf47e22a55b/1b228e298d805a68.jpg"}